SCRATCH OFF MARKETING
A "POWERHOUSE" CUSTOMER BUILDER
CURIOSITY / ANTICIPATION / WINNING
Just the thought of Winning or getting something FREE makes the Scratch Off Marketing Card invaluable as a Marketing Tool.
YOUR PRICE INCLUDES
Color Printing on 2 Sides
Gold or Silver Scratch Off Colors
14 pt. Heavy Gloss Card Stock or 100# Gloss Text
Multiple level offers under Scratch Off
Custom Scratch Off Shapes
Unlimited Scratch Off Areas on 1 Side
90% of all of our Scratch Off customers who use our Scratch Off products, have only one or two Scratch Off "Offers" under their Scratch Off: Winners and/or Non-Winners. For Example: If you are printing let's say 100,000 qty. Scratch Off Cards, there could be 95,000 qty. Non-Winners and 5,000 qty. Winners. So, in this example, there is only two different types of printing under the Scratch Off.
For the other 10% of our Customers, we see all kinds of combinations/variables that can be used under the Scratch Off area, so we can accommodate that as well. Contact a PDFL Marketing Specialist to find out how many different variables you can have under your Scratch Off, for the price listed.
Most businesses who use Scratch Off, have an OFFER under the Scratch Off in which 100% of people who Scratch Off get something: Free Large Pizza, 25% Off an Oil Change, Free Dinner on your Birthday.
Most Businesses use Scratch Off products to drive customers to their doors, with the intent that they will be giving those customers something either Free or Discounted. This one time give-away can turn that one customer into a long term customer, so look at the "Offer" your presenting in terms of the potential Lifetime Customer Value (LCV) it can truly create.
HOW MANY "SCRATCH OFF" AREAS PER CARD
You can have as many scratch off areas that you want on (1) side of your Scratch Off Card
SCRATCH OFF COLOR OPTIONS
We offer a choice of either "Gold" or "Silver" Scratch Off Colors. We DO NOT offer both colors at the same time, on the same Scratch Off Card.
SCRATCH OFF DESIGN
Our Designers are brilliant at creating Scratch Off Marketing materials that get noticed, and that stay in the hands of the consumers getting them. Our PDFL Design Team will take your desired Offer(s) and bring this campaign to life, and increase the number of new clients that you get from the campaign.
SCRATCH OFF MARKETING & DIRECT MAIL
Looking to BOOST the effectiveness of a Postcard Direct Mail Marketing Campaign? Add Custom Shaped Scratch Off to send your response rate sky high. National Marketing Statistics say that adding Scratch Off to a Postcard Marketing campaign, can increases response rates by as much as 50%.
Ask a PDFL Marketing Specialist how to add Scratch Off to your Postcard Marketing campaign